YouTube to 'frustrate' some users with ads so they pay for music

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Google-owned video sharing website and application YouTube has announced that smartphone users will soon be able to start a new live stream directly from the camera application of their smartphones.

Instead, it will ultimately push users to seek other services, or jump on Spotify 'Freemium.' The company's new music service will end up joining the ranks of Play Music and YouTube Red, both of which are all-but-forgotten.

The streaming service is making the policy change a month after the high school shooting in Parkland, Florida, that killed 17 people.Last October, YouTube also banned videos that showed viewers how to install bump stocks, a gun attachment that can make a semiautomatic rifle fire faster.

When thousands of Spike's Tactical followers now attempt to visit the company's YouTube channel, a red banner says, "This account has been terminated due to multiple or severe violations of YouTube's policy against spam, deceptive practices, and misleading content or other Terms of Service violations". Record companies used to criticize Spotify for giving away too much for free as well, but the Stockholm-based music service has converted nearly half of its users into paying subscribers by limiting what's available for free.

In addition, Cohen admitted that with YouTube's music service, it hopes to put an end to criticism from the music industry.

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The company has claimed for years that YouTube ads are more effective than TV because they allow targeting - but that's an argument that can be made for may sorts of online ads. He promises lots of videos, playlists and more. YouTube has already been funding the production of videos, taking fans behind-the-scenes with artists like rapper G-Eazy and Cuban-American singer Camila Cabello.

YouTube plans a significant marketing campaign to back the new paid service, Cohen said.

According to MacRumors, thousands of Google employees are now involved in the testing phase for the new subscription service.

YouTube Director onsite works by connecting area businesses with YouTube-approved filmmakers, who will schedule call with the advertiser to learn about the business and help them to write a script. "Everyone is drunk on the growth of subscription".

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