Twitter Introduces New 'Threads' Feature for Posting Tweetstorms


Twitter on Tuesday announced a set of changes that will make the Twitter essay, also known as the tweetstorm or thread, a core feature rather than a workaround.

We've made it easy to create a thread by adding a plus button in the composer, so you can connect your thoughts and publish your threaded Tweets all at the same time. Then you say what you want to say in a second tweet, hit the button again to add further thoughts, and so on and so on.

In recent years, prolific tweeters have thumbed their noses at the 140-character limit (now a 280-character limit) by creating "threads" comprising a series of replies to their own tweet. That's then retweeted by many other followers with the words "THREAD" above it just so you know.

But to stitch these tweets together, users had to reply to their original tweet to start the thread. Once you're done with your manifesto, you can tweet everything at once. There are no limits to the number of Tweets that you can add to the thread - so you can use the Add another Tweet feature as many times you want until your narrative is complete. Twitter's new Show this Thread feature will make things easy. Additionally, it's now simpler to spot a thread - we've added an obvious "Show this thread" label.

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Twitter will roll out the new feature on its iOS and Android apps, as well as its Desktop version, in the coming weeks.

Until now, there was no specific "Twitter thread" feature available for the users.

The product changes are part of Twitter's effort to address concerns that its network is hard to use, which analysts have said is one reason why it's not picking up users as quickly as investors would like.

But Twitter is also in the midst of tackling deeper problems, such as harassment and social conduct on the network, and those aren't going to be addressed by simply giving people more room to express themselves.